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Marco Robben
By Marco Robben
3 years ago | comments

Business Model Innovation book

Blog post | Management test Business Model Innovation book

Synopsis

Disruptive new business models are emblematic of our generation. Yet they remain poorly understood, even as they transform competitive landscapes across industries. Business Model Generation offers you powerful, simple, tested tools for understanding, designing, re-working, and implementing business models.

Change the way you think about business models

Business Model Generation will teach you powerful and practical innovation techniques used today by leading companies worldwide. You will learn how to systematically understand, design and implement a new business model – or analyse and renovate an old one.

Co-Created by 470 strategy practitioners

Business Model Generation practices what it preaches. Co-authored by 470 Business Model Canvas practitioners from 45 countries, the book was financed and produced independently of the traditional publishing industry. It features a tightly integrated, highly visual design that enables immediate hands-on use.

Designed for doers

Business Model Generation is for those ready to abandon outmoded thinking and embrace new, innovative models of value creation: executives, consultants, entrepreneurs – and leaders of all organizations.

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Want to know more? Get in touch with Marco Robben:

  • Email marco.robben [at] mastermind [dot] eu
  • Phone +31 (0)6 5202 7366

Recommended Management Book: Business Model Generation

Recommended Management Book: Business Model Generation

New business models count for 70% of new value creation.

Business model generation is a practical, inspiring handbook for anyone striving to improve a business model or craft a new one.


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